Salesforce-Media-Cloud Exam Questions Answers

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Page: 1 / 12
Total Questions: 60

Questions & Answers PDF

• Question 1

  

  Cloud Kicks is setting up a new instance for Media Cloud and their Sales Reps should only see opportunities that they have created. When Sales Managers run reports, they need to see the data for all the reps that report to them.How should a Consultant set this up?

  • Set the organization wide default (OWD) for the Opportunity object to private. Use sharing rules to share records owned by Sales Reps that are below the Manager in the role hierarchy.
  • Set the organization wide default (OWD) for the Opportunity object to private. Set up the role hierarchy to ensure Managers can see the records owned by users below them in the role hierarchy.
  • Set the organization wide default (OWD) for the Opportunity object to public. Filter the reports to show the records owned by users below them in the role hierarchy.
  • Set the organization wide default (OWD) for the Opportunity object to public. Use Apex Sharing to ensure Manager's can see the records owned by users below them in the role hierarchy.

  Reveal Answer Answer: B Next Question

• Question 2

  

  A Consultant is asked to help design a solution which could aid a company in expanding their reach into the small and medium business (SMB) segment. This has traditionally been a challenge for a company in the direct-sales channel because the small and medium business greatly outnumber the Sales team.What should the Consultant do in the design to allow for Advertiser/Agency to self-service their media plans?

  • Build an Experience Cloud with the Customer Service template for the Advertiser to navigate the product catalog and configure the products in the site.
  • Set up Web-to-Lead and have the Advertiser/Agency submit their media plan through a website so the Sales team can later take ownership of the record and follow up to finalize the media plan.
  • Set up a public user, which anyone can use to create their own media plan, and provide their company information in the record detail.
  • Leverage the Advertising Sales Management Self-Care feature so that approved Advertiser/Agency can access an Experience Cloud portal where they can create and track their media plans.

  Reveal Answer Answer: D Next Question

• Question 3

  

  What are two roles of Marketing Cloud Intelligence in Media Cloud? Choose 2 answers

  • Campaign reporting using Media Cloud and Ad Server data
  • Acts as a customer data platform
  • Campaign performance using Media Cloud and Ad Server data
  • Acts as a data lake for customer data insights

  Reveal Answer Answer: A, ,C Next Question

• Question 4

  

  A Sales Executive creates a quote. When the quote status is changed to Client Approved, it should automatically be submitted for approval. The approver needs to be a queue instead of an individual Salesforce user.How can this be achieved in the system?

  • Invoke Approval Process created on individual QuoteLineItem and keep Queue as Approver.
  • Invoke Approval Process created on Opportunity linked to the Quote and keep Queue as Approver.
  • Invoke Approval Process created on a custom object having lookup to Quote and keep Queue as Approver.
  • Invoke Approval Process on Quote and keep Queue as Approver.

  Reveal Answer Answer: D Next Question

• Question 5

  

  A client is looking to adopt a new CRM solution to sell advertising products, starting with their Digital Content line of business. They sell standard digital ad products (digital banners, video inserts).Using Media Cloud Advertising Sales Management (ASM), what is the most efficient approach for modeling these products?

  • Create the required characteristics of the products in the Product object and configure the required products using the Product page layout.
  • Configure a product using Product Designer and associate the product to an Ad Space Specification.
  • Configure an OmniScript that will retrieve the products from Google Ad Manager and will be used in sales processes.
  • Create a new Salesforce object for the Digital Ad Products specifications, link that object to the Product2 object, and configure the required products using the Product page layout.

  Reveal Answer Answer: B Next Question

• Question 6

  

  A publisher has an existing system to build media plans and integrate with Google Ad Manager (GAM) to create digital ad campaigns.Which two questions are important to ask to determine if Media Cloud Advertising Sales Management (ASM) is a good fit to replace the existing system?Choose 2 answers

  • Which ad servers does the system need to connect to for campaign booking?
  • Which type of marketing automation system is in use?
  • What are the dimensions for all digital ad formats for the publisher?
  • Which types of ad products are included in media plans?

  Reveal Answer Answer: A, ,D Next Question

• Question 7

  

  A Media Publisher is using Advertising Sales Management (ASM) to manage their B2B Ad Sales business and Google Ad Manager (GAM). They want to have a complete view of their media plans using dashboards.Which system integration provides built-in dashboards to integrate with the ASM application?

  • Google Data Studio
  • Tableau
  • Marketing Cloud Intelligence
  • CRM Analytics

  Reveal Answer Answer: C Next Question

• Question 8

  

  Which permission set license should a Consultant consider using when planning to allow for internal users to leverage Sales Management features such as "360° view of the Customer and Sales cycle", "Visualizations of key relationships including Agencies and Contacts," and "Digital contract lifecycle management?"

  • Advertising Sales Management PSL
  • OmniStudio Admin
  • Subscriber Lifecycle Management PSL
  • Communications Cloud Digital Experience user PSL

  Reveal Answer Answer: A Next Question

• Question 9

  

  In Advertising Sales Management (ASM), what is the correct order of execution of the pre-built Industries Order Management orchestration plan components?

  • Create line items, create order, approve order, activate order, add creative
  • Create order, create line items, add creative, approve order, activate order
  • Create line items, create order, add creative, approve order, activate order
  • Create order, create line items, approve order, activate order, add creative

  Reveal Answer Answer: D Next Question

• Question 10

  

  A customer, who is already using the Media Cloud Advertising Sales Management (ASM) application, needs the ability to create and edit templates, while also being able to generate documents.Which two managed permission sets are required for this? Choose 2 answers

  • DocGenInd CME Runtime User
  • MediaCloudPlus Runtime
  • DocGenInd CME Designer User
  • DocGenInd CME Digital Experience User

  Reveal Answer Answer: B, ,C Next Question

Page: 1 / 12
Total Questions: 60

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