Marketo MCE Free Sample Exam Questions 2026

Here you can get the actual Marketo MCE exam questions and answers in PDF for free and for all questions premium file. These best Marketo Certified Expert Exam MCE PDF questions are for every Marketo users. Real MCE exam dumps that will assist you to crack the %certification% certification exam in the PDF format. For Advance preparation premium PDF files available for perfect exam preparation on reilable price option.

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Page: 1 / 15
Total Questions: 75

Questions & Answers PDF

• Question 1

  

  In which two ways can a marketer avoid a spamtrap? (Choose two.)

  • Establish a direct Opt-in process for all leads
    
  • Email leads who have been inactive for more than 6 months
    
  • Purge the database of inactive leads
    
  • Purchase lists from data vendors
    

  Reveal Answer Answer: 1,,3 Next Question

• Question 2

  

  A company operates in multiple regions and has identified the vice president (VP) of Sales in each region as a stakeholder in the lead scoring development process. The VPs of Sales of two major regions disagree about the significance of a specific factor.Which course of action will allow both definitions to be incorporated?

  • Implement a global scoring model giving equal weighting to both VPs of Sales input regardless of the lead region
    
  • Implement a global scoring model incorporating the opinion of the most experienced VP of Sales
    
  • Implement a global scoring model giving varied weightings to both VPs of Sales input according to the lead region
    
  • Implement a global scoring model that uses the weighted average of both of the provided scores
    

  Reveal Answer Answer: 4 Next Question

• Question 3

  

  Kurt is creating a new program for an upcoming webinar initiative. He needs to ensure that every person who fills out the registration form will receive a unique login URL via email. Which three steps must Kurt complete in order to accomplish this? (Choose three.)

  • Add a new My Token to the program called {{my.webinar URL}}
    
  • Create a smart campaign using the Fills Out Form trigger
    
  • Create a smart campaign using the Send Alert flow step
    
  • Change the form settings to operational
    
  • Create an email that includes the {{member.webinar URL}} token
    
  • Change the email settings to operational
    
  • Create an email that includes the {{webinar.link URL}} token
    

  Reveal Answer Answer: 2,,5,,6 Next Question

• Question 4

  

  A marketing manager needs to create a program to use when gating content on the company website.Which two channel type combinations are appropriate for this activity? (Choose two.)

  • An Engagement program with channel Content
    
  • An Email program with channel Gated Content
    
  • A Default program with channel Email
    
  • A Default program with channel Gated Content
    
  • A Default program with channel Web Form
    

  Reveal Answer Answer: 1,,3 Next Question

• Question 5

  

  Given the following message to the sales team:''John Smith filled out form ''Chicago Tradeshow'' on October 11, 2013''Which three types of tokens are most efficient to create this message on an alert? (Choose three.)

  • System token
    
  • Trigger token
    
  • Company token
    
  • Email script token
    
  • Member token
    
  • Lead token
    

  Reveal Answer Answer: 2,,5,,6 Next Question

• Question 6

  

  A marketing manager has just completed testing the content in an engagement program and is ready to begin sending emails.What is required to begin sending emails?

  • Stream cadence must be set.
    
  • Engagement score must be turned on.
    
  • The engagement program stream must be activated.
    
  • Archived content must be shown.
    

  Reveal Answer Answer: 1 Next Question

• Question 7

  

  Which step is necessary to add a custom column to a lead report?

  • Select the Smart List(s)
    
  • Drag over Opportunity Columns
    
  • Select Export Rows
    
  • Activate Custom Columns in Admin
    

  Reveal Answer Answer: 1 Next Question

• Question 8

  

  The marketing manager wants to compare year-over-year lead generation.Which report type delivers this information?

  • Program Performance Report
    
  • Revenue Explorer Report
    
  • Lead Performance Report
    
  • Leads by Revenue Stage
    

  Reveal Answer Answer: 3 Next Question

• Question 9

  

  By completing a form on the website, a lead is indicating interest in exploring the company products and solutions and is deemed sales ready.How can this be communicated to sales?

  • Use a Trigger Campaign to Send Alert
    
  • Use a Trigger Campaign to Send Email
    
  • Create a Lead Performance report for sales
    
  • Change the Lead Score for the lead
    

  Reveal Answer Answer: 4 Next Question

• Question 10

  

  Which type of score should sales look at to identify purchasing authority?

  • Demographic
    
  • Engagement
    
  • Account
    
  • Behavioral
    

  Reveal Answer Answer: 1 Next Question

Page: 1 / 15
Total Questions: 75

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